Understanding Personalisation

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understanding personalization.jpg

Understanding Personalisation

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Understanding Personalisation

New Aspects of Design and Consumption

Iryna Kuksa, Tom Fisher, Anthony Kent
Elsevier
282 pages
ISBN: 9780081019870
August 2022

This book addresses the global phenomenon of personalization that affects many aspects of everyday life. Issues of privacy, the ethics of design, and the designer/maker’s control versus the consumer’s freedom are covered, along with sections on digital personalization, advances in new media technologies and software development, the way we communicate, our personal devices, and the way personal data is stored and used.

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